Archive for the ‘Entrepreneurship’ Category
Tuesday, October 18th, 2011
I am passionate about helping women, minority and Veteran-owned businesses find the inspiration and assistance that they need to succeed in a challenging economy and a highly competitive small business environment. That’s why I was excited to learn about V-Wise: Women Veterans Igniting the Spirit of Entrepreneurship.
This SBA-funded program is taking off across America, with workshops in select cities. I’m lobbying to bring this exciting program to Arizona, where it is sure to draw from huge Veteran populations in Phoenix, Tucson and beyond. Add your voice to mine and let’s bring V-Wise to Arizona next year!
Learn more about V-Wise here: http://whitman.syr.edu/vwise/
And be sure to Like the V-Wise Facebook page here: http://www.facebook.com/VWISEconference
Lori Martinek, Branding Expert & Author, http://pplusonline.com
Tags: azsbdc, Lori Martinek, sba, sbdc, small business, v-wise, Veteran-owned business, women veterans, women-owned business
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Friday, July 15th, 2011
As entrepreneurs, we long to turn our passions into income-producing busineses. Who doesn’t dream of being able to wake up each day and make money for living their passion?
A business that is built on your strengths is much more likely to succeed and it is much more likely to survive the challenges that all new businesses face. Why? Because its entrepreneurial, passion-pursuing owner … that’s you … will be more likely to hang in there, work hard and do what it takes to make it through tough times. Your commitment and emotional investment will make you willing to invest your time and effort to make things work and the quality of the time and the effort that you invest will be better.
You will be involved by choice … and choice is the most powerful motivator in the world! … Lori Martinek, Branding Expert & Author, http://pplusonline.com
Be sure to visit the MindingHerBiz project at http://mindingherbiz.com
Tags: Attraction Marketing, Be the Bulb!, branding, core strengths, Entrepreneurship, Herlife Publishing, Lori Martinek, sbdc, small business, success
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Sunday, September 12th, 2010
Our satisfied clients have always been our best source of new business and they have helped us become a marketing firm that doesn’t have to spend a lot of time marketing itself. We work very hard to ensure that our work speaks for itself!
We just completed our contract with the Real AZ Development Council, which included the development of a detailed branding strategy and the design and construction of a gateway regional website at http://www.realazcorridor.com/
The Real AZ Development Council is a collaborative regional economic development effort which promotes the Real AZ Corridor, a nearly 100-mile wide region which includes the Navajo County communities of Holbrook, Pinetop-Lakeside, Show Low, Snowflake, Taylor and Winslow and the Apache County communities of Eagar, St. Johns and Springerville. We worked closely with this large group to get to know the area … the communities … and the many strengths of Arizona’s most undiscovered region of opportunity.
We have already been asked to begin our next assignment for this rising regional development group: a full set of Community Landing Pages that will transition visitors from the gateway Real AZ Corridor site to the individual websites of the two counties and nine participating communities. We have also been retained by the towns of Taylor and Snowflake for a separate project … all based on the quality of our work … and on the quality of the experience of working with us.
Always strive to make your satisfied customers your best cheerleaders …. Lori Martinek, Branding Expert & Author, http://pplusonline.com/
Tags: AAED, Apache County, Arizona branding, Arizona economic development, economic development branding, Lori Martinek, marketing, Navajo County, northeast Arizona, Real AZ Corridor, regional branding, regional economic development
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Friday, June 25th, 2010
The MindingHerBiz team met with Benedict’s Cafe/Catering owner Dawn Kennington Bejar this week. Here’s what Dawn had to say (write!) about the input that she received:
“I recently met with Lori and the women from MindingHerBiz. What an awesome experience! It can be tough being a small business owner due to the fact there are few qualified people to share ideas, answer questions and help navigate the road. The MHB team helped me to clarify my path to growth with constructive feedback and actionable ideas. These women are smart and qualified with tremendous experience. Their objective approach and input was beneficial to me. I highly recommend MHB for anyone who desires success!” — Dawn Kennington Bejar, Benedict’s Catering, http://benedictscaterers.com
Visit the MindingHerBiz website at http://mindingherbiz.com if you or some smart, savvy female business owner you know could benefit from a (free!) session with the MHB team. Remember: If you want someone to agree with you, ask your family and friends. If you want someone to help you get ‘unstuck’, ask MindingHerBiz ….
Tags: branding, business development, female entrepreneurs, Lori Martinek, marketing, MindingHerBiz
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Thursday, June 3rd, 2010
MindingHerBiz Seeks Candidates for June, July …
MindingHerBiz works with female entrepreneurs to help them confront and move past the challenges of startup and growth. We are a 100% pro bono, pay it forward project headquartered in Phoenix, AZ. Each month, we work with one candidate to power brainstorm one or more issues and provide input that she can use to make good strategic choices. It’s a free 90-minute session that participants tell us works wonders for helping them approach their ventures with fresh eyes. Visit our website at http://mindingherbiz.com to download the forms or email me at lori@mindingherbiz.com if you are interested in becoming a candidate.
FREE Power Workshop: Branding for Social Media Success ….
Friday, June 18 from 1 – 2 p.m. at the Kierland Westin Conference Center, where the Greater Phoenix Chamber will be hosting its Spring Business Expo. Learn how to be smart AND social with branding expert Lori Martinek. Free admission to expo and workshops. Details at http://tinyurl.com/loritalksbranding
SBDC Provides Free Ongoing Counseling
Brainstorm with MindingHerBiz one time … and then get the ongoing counseling and support that you need, for FREE, from SBA-funded SBDC (Small Business Development Centers) nationwide. Find the location nearest you at http://asbdc-us.org . In Arizona, check out the Arizona statewide network at http://azsbdc.net . There are 20 locations across the state.
Let us know if you or some smart, savvy female business owner whom you know could benefit from the help of the MindingHerBiz team. We’re on a mission – and it’s to help other women succeed. … Lori Martinek, Branding Expert & Author, http://pplusonline.com , http://lorimartinek.com
Tags: brainstorming, branding, entrepreneurs, female business owners, female entrepreneurs, Lori Martinek, marketing, MindingHerBiz, phoenix chamber, sbdc, social media
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Friday, May 14th, 2010
Looking to Start or Grow a Business?
Be sure to check out the YOB (Your Own Business) Fair … which will be held from 8 a.m to 5 p.m. on May 21 at Deer Valley Airpark. Organizations including the AZSBDC and the Maricopa SBDC … ASBA … Phoenix Chamber … City of Phoenix … Business Journal … Wells Fargo and more have teamed up to provide information, resources … and the assistance you need to make starting — or growing — a business a fulfilling reality. Top notch advice and resources and … it’s all free!
Learn more at http://yobfair.com … Lori Martinek, Branding Expert & Author, http://pplusonline.com
Tags: asba, azsbdc, sbdc, yobfair
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Wednesday, May 5th, 2010
Always put your best foot forward! In today’s fast-paced world, it has never been more important to make a good first impression. Why? Because that one opportunity may be the ONLY opportunity that you get. Always be on message … customer-focused … and operating at your very best — in person and online. Second chances are very rare these days.
Success is NOT accidental. It comes to the resourceful … the radiant … and the ready. Always be ready to grasp opportunity, to put your best foot forward and to shine. ..
Lori Martinek, Branding Expert & Author, http://lorimartinek.com
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Friday, January 22nd, 2010
Be a Window and not a Wall in 2010. Look for opportunity and embrace it wherever you find it. Be open to new ideas and strategies and always put your best foot forward, online and off. Prospects who have been waiting on the sidelines are about to come back. Customers who have tightened their belts are beginning to cautiously move forward. Be Visible and Be Ready. Don’t follow the market, Lead It! … Lori Martinek, Branding Expert and Author, http://lorimartinek.com
Tags: arizona small business, Be the Bulb!, branding, business development, Entrepreneurship, Lori Martinek, marketing, prospects, target marketing
Posted in Attraction Marketing, Entrepreneurship | No Comments »
Tuesday, January 12th, 2010
We grow and thrive by doing what excites us and by being passionate about everything that we do. Too often, we spend time and money trying to improve in some area where we may not be as strong as we (or the world) would like us to be.
Forget about working on your weaknesses and Focus on Building on Your Strengths! Why spend time forcing yourself to improve in some area that you don’t like in the first place when you can spend time doing what you’re good at … even great at … and becoming even better at it?
Always Be Your Own Life’s Work. Focus on building your strengths and on building a business … and a life … around what excites you and gets you to jump out of bed in the morning. It really is true what they say (and I’m here to prove it): If you build a business or a career around what you love to do, you’ll never work a day in your life …. Lori Martinek, Branding Expert & Author, http://lorimartinek.com
Tags: branding, Entrepreneurship, Lori Martinek, marketing, passion, personal branding, personal development, strength-based marketing, success
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Read how branding expert, author and 