Posts Tagged ‘innovation’

Refuse To Fear Failure

Video: Regina Dugan: From Mach 20 Glider To …
This is a great TED video featuring Regina Dugan which underlines HOW innovation — and great change — take place. Amazing never-before-done things require that you try them. Nothing will happen until you do.

Failure is part of making amazing new things happen and it is essential to the learning process. Ask yourself: What would you attempt to do if you knew that you would not fail? Then take a moment to realize that the fear of failure is the ONLY thing that is stopping you.

Be fearless … and change your life … and our world. — Lori Martinek, Branding Expert & Author,

Unlock Your Innovative Self!

Innovation happens when creativity meets inspiration, enthusiasm overcomes inertia, and at least one person is willing to challenge the status quo. There has to be a desire to make something better, stronger, faster, more efficient, more intuitive, more something … and to do it in a way that people will notice … and appreciate … and value.

Often, we keep doing things the same way … following the same processes … using the same tools … or buying the same products because they are familiar to us. There is no new learning curve or conversion time … but there’s also no momentum.

I am reading a book right now called The Innovator’s DNA: Mastering the Five Skills of Disruptive Innovators. Author Jeff Dyer interviewed more than 100 people recognized for their innovative thinking and suggests that there are five behaviors that can be learned, adopted and used to inspire creativity and innovation: Questioning, Observing, Networking, Experimenting and Associating.

The biggest revelation I see? That Dyer’s ‘building blocks of innovation’ are behaviors that can be learned and mastered, NOT traits that someone must be born with in order to benefit from. Thinking (creatively! innovatively!) outside of the box is something that anyone can learn to do — and should. It’s how progress happens.

It’s the same way with Being the Bulb! You CAN learn how to be the person who lights up a room and attracts potential customers, partners and others to your light. That’s the entire premise of my book. You can Be the Bulb!

Remember: ‘High achievement takes place in a framework of high expectations’ (Jack Kinder). Expect the best from yourself, alwaysLori Martinek, Branding Expert & Author,

Adopt vs. Adapt

Early Adopters seek out new ideas and put them to work.

Adapters put up with what is given them, often reluctantly … and usually without joy.

Adopt versus Adapt.

One is offensive, the other defensive.

One is proactive, the other reactive.

One requires courage and curiousity … a trade off of risk for reward.

The other is more about compliance, complacency … or even fear.

It is difficult to get Adopters to adapt, but it’s easier to sell them on new ideas and products.

Adopters live life and experience it. Adapters cope with it.


Adapters will follow Adopters, as their numbers grow.

Target Adopters and they will help you spread the worrd … Lori Martinek, Branding Expert & Author,